What do artist Cj Hendry’s iconic felt florals and her upcoming SoHo storefront have in common? They’re both vibrant, aesthetically pleasing, and the best part? They’re both permanent!
Following her viral 2024 Flower Market on Randall’s Island, Hendry returned to her (felt) roots this September, captivating audiences with a stunning installation at Rockefeller Center.
The exhibit offered attendees a unique and immersive experience, inviting them to unleash their creativity by designing their own DIY bouquets utilizing Hendry’s signature hyperrealistic floral creations.
The pop-up made headlines, with thousands of New Yorkers flocking to the tent that housed Hendry’s faux floral creations. The only problem? The beloved event only lasted three days!
🌼Experience the Everlasting Bloom of Cj Hendry’s Plush Flowers
Luckily for those who missed it, or those who want to come back for more, Hendry is now bringing her viral plush flower creations to a permanent SoHo storefront for the first time. Open seven days a week, Flower Shop offers Hendry’s popular plush flower creations, perfect for collecting, decorating, or gifting.
For Hendry, accessibility is key. She stated:
Flowers are for every occasion. But the sad part is, they’re gone in a few days. Flower Shop flips that idea on its head. These flowers never die, which makes them funny, a little cheeky, and—hopefully—the most fun gift you’ll ever give.

🎄Arriving at the Perfect Time
Skip the holiday scramble for flowers this year–Cj Hendry’s plush flowers are the perfect solution for last-minute shoppers.
Unlike fresh bouquets, these always-ready creations won’t wilt or sell out. Shoppers can expect to be greeted with roses, sunflowers, lilies, daisies, poppies, and so many more of Hendy’s artistic takes on everyone’s favorite garden gems.
We’ve got you covered with everything you need to know about what’s blooming for this exciting new shop.
💐What Makes It Special
- 🪴Floral Fascination All Week Long: With the shop open seven days a week, shoppers can visit Hendry’s floral creations nearly any time they please.
- 🌸Daily Discoveries: With a daily flower drop, each day will bring a new and unique plush flower design, giving guests an exciting opportunity to expand their personal gallery with fresh and distinctive pieces.
- 🌷Back For More: Though Hendry’s previous installments vanished after just a few days, this all new brick and mortar storefront allows customers to return anytime, giving them the opportunity to perfect their unique floral collection.

Cj Hendry’s flower shop offers the perfect stem for everyone, whether these beautiful blossoms are destined for a vase, a wall, or simply to grow along their own path.
Details:
- 📍172 Prince Street, SoHo, New York
- 📅 Opening November 10, 2025
- ⏰Open from 10 am to 10 pm, daily
Visit cjhendrystudio.com for more!