For a little over the next week, New Yorkers can stop by Rockefeller Center to catch a beautiful, interactive display welcoming the change of seasons, titled Spring is Blooming at Rockefeller Center.
You may recognize the designs, in collaboration with Van Cleef & Arpels and French artist Alexandre Benjamin Navet, from previous years. His art for the Maison’s springtime initiatives was featured in Midtown Manhattan in 2022 and 2024.
Now, his imaginative, sketch-like creations are taking over Rockefeller Center in a blossoming French garden. Navet cultivates a whimsical world through his designs that are also featured on the façade of the Maison’s New York Flagship on 57th Street, and its newest boutique on Madison Avenue and East 62nd Street. At night, the installations are even illuminated.
“The arrival of Spring is our most important annual celebration each year at Van Cleef & Arpels,” said Helen King, President and CEO of Van Cleef & Arpels Americas. “It is a chance for us to bring perhaps our most significant, longstanding inspirational themes of florals and nature to the public. We are thrilled to have planted this ‘Blooming’ artistry by our dear friend Alexandre Benjamin Navet at Rockefeller Center. We take enormous pride in this beautiful opportunity to enchant our neighbors, visitors and friends in the spirit of renewal, optimism and love of city and culture this May.”
Onlookers will be able to enjoy live contemporary dance performances, children’s storybook readings, live painting, poetry readings, and more, thanks to cultural partners like The New York Academy of Art, Guggenheim New York, with The Academy of American Poets, L’Ecole, School of Jewelry Arts, Dance Reflections by Van Cleef & Arpels with the L.A. Dance Project, The Watermill Center and Cassiel Gaube, all in addition to the displays.
It was a true honor to design this project with the architecture of Rockefeller Center in my mind’s eye,” said artist Alexandre Benjamin Navet. “The thousands of people visiting each day, whether they’re working, dining, or simply enjoying all of the beautiful, historic plazas and gardens every day is so impressive. I studied the structures and buildings for months while I imagined new perspectives and charming, unexpected details weaving through the public spaces with a referential nod to a bucolic French garden of course.”
🗓️ Spring is Blooming at Rockefeller Center will be on view through May 18th, 2025.
📍Rockefeller Center Plaza