Harry Potter fans can have the ultimate shopping experience right here in NYC. If you haven’t checked it out already, stop what you’re doing and take a trip to Harry Potter New York.
With over 20,000 square feet of space, the Official Store at 935 Broadway is home to one of the world’s largest collections of Harry Potter and Fantastic Beasts products under one roof. From interactive shopping to photo-ops and a Butterbeer Bar, it’s a fully immersive haven for Harry Potter fans. You’ll feel like you just hopped off the Hogwarts Express from the moment you step inside!
Learn more at harrypotterstore.com.
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The Ultimate Harry Potter Shopping Experience
Upon entering the three-story flagship, you’ll be greeted by a supersized model of Fawkes the phoenix peering down upon visitors from the ceiling. At over 220 pounds, the impressive model is an attraction in itself, and was handmade exclusively for Harry Potter New York.
Your spellbinding journey will continue on a sweet note at the Honeydukes-inspired sweetshop, filled with Chocolate Frogs, Fizzing Whizzbees, and other iconic treats from the Harry Potter universe. But rest assured, the Chocolate Frogs won’t hop out of their boxes before you’re ready to take a bite. We promise!
Once you’ve satisfied your sweet tooth, find your way to the Wand Shop to select your very own wand. With over 50 to choose from – including an exclusive Golden Snitch wand, only available at the Harry Potter New York flagship – you’ll find an incredible wand selection inspired by all your favorite characters and locations.
Whatever you’re shopping for, make it personal! Things That Must Be Named is the personalization destination of Harry Potter New York. At this station, you’ll find wand engraving, robe embroidering, and more custom features to make your purchase even more one-of-a-kind than it already is.
Butterbeer Bar
Your Harry Potter New York experience wouldn’t be complete without a foaming cup of Butterbeer, and luckily, the store has its own Butterbeer Bar! Enjoy this refreshing take on butterscotch by choosing from draft Butterbeer, bottled Butterbeer, and even Butterbeer ice cream. Plus, this delicious soft drink is served in a souvenir glass bottle, only available in-store.
Photo-Ops
Commemorate your visit to Harry Potter New York by enjoying a magical photo-op with all the Insta-worthy moments throughout the store. Strike a pose with legendary props from the world of Harry Potter and Fantastic Beasts, including Hagrid’s boots and a classic London phone box, for marvelous snapshots to remind you of your experience.