If your idea of a perfect summer weeknight involves equal parts nostalgia, local wine, and crafting, a candy-colored boutique in Manhattan has created the ultimate NYC social gathering.
Tucked into the vibrant storefronts of the Lower East Side, cult-favorite brand Susan Alexandra—famous for its signature hand-beaded bags and whimsical jewelry—is opening its doors after hours for a series of intimate Bead Nights.
Founded in 2014 by designer Susan Korn, Susan Alexandra is the Lower East Side’s undisputed capital of sparkle, color, and pure joy.
Celebrated for turning childhood nostalgia into cult-favorite hand–beaded bags and playful jewelry, the NYC-based brand crafts wearable serotonin made to celebrate life’s daily quirks. Her Orchard Street flagship is a maximalist haven where bright ideas, local craftsmanship, and high-vibes creative energy come together.
💎 What to Expect at Bead Night
For $78 per person, guests get access to the store’s massive archive of beads, charms, and gems to create two custom DIY beaded pieces from scratch (think elevated charm necklaces, phone wristlets, or custom bracelets). The experience is designed as a high-vibes creative studio where attendees can hang out, craft, and mingle:
- The Vibe: Described by the brand as “crafty debauchery” and “self-care,” complete with curated drinks and “hot girl snacks.”
- What’s Included: All materials, tools, and hands-on guidance to craft two distinct items to take home.
- The Location: Held right inside the flagship atelier at 33 Orchard Street.

🎨 Details at a Glance:
- Price: $78
- Time: 6:00 PM – 8:30 PM
- Upcoming Summer Dates: Wednesday August 5th, and Tuesday August 18th