Grab your peanut gallery—a massive, free immersive experience is taking over New York City and it’s centered solely around Snoopy.
Snoopy in Style NYC, a sprawling 16,000-square-foot exhibition curated by The Charles M. Schulz Museum and Research Center, officially opens to the public today, Wednesday, September 2, 2026, in the Meatpacking District.
Continuing a high-fashion tradition that famously saw Peanuts characters dressed by Dior, Chanel, and Hermès at the Louvre in 1990, this brand-new NYC edition showcases custom, one-of-a-kind looks created for Snoopy and Woodstock plush dolls by top modern design houses.
Best of all? Admission is 100% free.
What to expect at Snoopy in Style NYC
Highlighting Snoopy’s role in fashion, sports, and music, here’s what guests can expect throughout the exhibit:
- 10 Immersive Zones: Each inviting visitors into the world of Schulz (also known as Sparky) and Peanuts, exploring his enduring influence on culture
- Designer Custom Looks: See exclusive Snoopy and Woodstock outfits crafted by major fashion powerhouses, including Coach, GAPStudio designed by Zac Posen, BODE, Christopher John Rogers, Collina Strada, Kith, Levi’s®, LUAR, Sandy Liang, Tommy Hilfiger, Willy Chavarria, and Michael Kors Collection
- Joe Cool’s Listening Lounge: Step inside an immersive music space featuring a live DJ booth, rare archival vinyl, and an exploration of Vince Guaraldi’s iconic jazz soundtrack that gave Peanuts its soul
- A Celebration of Tennis & Women’s Rights: Discover Charles “Sparky” Schulz’s deep personal connection to sports, featuring archival artifacts highlighting his close friendship with tennis legend Billie Jean King and his early advocacy for Title IX and female athletes
- Curated Gift Shop by Sarah Andelman: Shop exclusive, high-end Peanuts merchandise curated by the legendary founder of Paris’s Colette, featuring items from Sugarfina, LeSportsac, C.O. Bigelow, and an interactive Moleskine Hot Stamp Cart for custom character embossing
Sparky understood that characters, like people, had a distinct sense of style. When you saw that style, you would understand something deeper about them. Sparky himself appreciated people’s personal style. – Jean Schulz, widow of Charles Schulz and president of the BOD at the museum
Exhibition Details & Visitor Info
- Dates: September 2 – September 26, 2026
- Hours: Daily, 10 am – 6 pm
- Location: 25 Little West 12th Street, New York, NY 10014 (Meatpacking District)
- Cost: Free to the public
With high-fashion designs, rare archives, and classic jazz vibes, Snoopy in Style NYC is officially the must-visit free pop-up of the season.