This past weekend saw Brazil’s viral breakout electronic music star Mochakk take NYC by storm, hosting a weekend-long extravaganza of ice cream and house music.
In promotion of his viral and explosive “Mochakk Calling” campaign, the DJ took to the streets of the Big Apple to hand out branded ice cream out of a pop-up truck!
In partnership with W Hotels, Soundcloud and Renegad
After making rounds through the NYC streets, the ice cream truck experience came to a grand finale at MJ Cafe in Dimes Square, where hundreds of fans shut down the street to watch Mochakk perform a DJ set out of the cafe windows!
He snacked on some of NYC’s finest pizza and performed his biggest hits like “Da Fonk” and “Jealous” as a packed crowd danced through sunset.
After Friday’s wildly successful ice cream truck experience, Mochakk played his completely sold out “Mochakk Calling NYC” party at Brooklyn Navy Yard in front of thousands of fans. The show and afterparty marked Team Mochakk’s first full scenography and production build, spanning two different venues from 3 pm – 5 am.
To stay up to date on more pop-ups and NYC concerts coming check out the link below.