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An Enchanted Carnival Pop Up Has Made It’s Way To SoHo

Caitlin Horsfield Caitlin Horsfield

An Enchanted Carnival Pop Up Has Made It’s Way To SoHo
A carnival style pop up has opened in SoHo and the best part about it? It’s free!

Coach, the popular New York leather brand behind everyone’s middle school “C” print bag, is hosting an immersive pop up experience that’s actually pretty cool. Most brands that host immersive pop ups take advantage of the marketing scheme to sell their products but this particular pop up is free to enter and free to participate in and it isn’t actually intended to make direct sales. Of course, what is intended is that viewers have a good time and snap a few pics for the good ol’ gram to up that brand recognition.

The pop up, which is open this week only at 107 Grand Street is based around the title of the experience, “Life Coach.” Head in to get your cards read, or break out your inner artists and draw and paint on the walls. Carnival games, a photo booth and a robotic fortune teller occupy the main room along with special guest artists and fortune-tellers.

Sign up ahead of time to make sure you get a spot and take a look at the schedule for the rest of the week below:

Thursday, June 14
Open to the public – 2pm to 10pm
Tarot readers all day
Giz Live Graffiti 5 – 7PM
Eli Escobar DJ set 8 – 10PM

Friday June 15
Open to the public – 2pm to 10pm
Tarot readers all day
Talk and sound bath meditation with The Hoodwitch
DJ set by Venus X – 8pm to 10pm

Saturday June 16
Open to the public – 2pm to 10pm
Tarot readers all day
DJ set by Stretch Armstrong – 8pm to 10pm

Sunday June 17
Open to the public – 10am to 3pm
Tarot readers all day

Featured image: crfashionbook.com